Tag: Video
What is a Trends Video Session?
Here at Today Digital, we believe in the power of content, from highly targeted and informative articles to emotionally engaging videos. Each innovative content marketing strategy we offer is designed to generate specific results for our clients. Companies can use our strategies to build engagement, drive awareness, and boost conversions in the B2B tech landscape. […]
What is a BIG Update Video Session?
For technology brands, video can be a powerful tool for activating, engaging, and converting customers. As the world grows increasingly visual, customers are relying on video to learn about brands, explore product options, and even leverage the tools they purchase. A BIG Update video is one of the many video-focused promotional techniques offered at Today […]
What is an Influencer Edition Video?
As demand for video content ramps up around the world, countless companies are experimenting with new ways to bring more visual assets into their marketing campaigns. Today, around 73% of consumers are influenced by a brand’s social media presence when making a purchase, particularly when their content includes video components. Here at Today Digital, we […]
What is a TV Edition Video?
Today, video is one of the most popular tools available for any business or online marketer. According to studies, around 86% of marketing professionals already leverage video as a marketing tool, and 78% of these experts say it directly increased sales for their business. One of the best things about video is how versatile it […]
The Importance of Video in B2B Marketing
Video content is on the rise. Wherever you look, more companies are focusing heavily on visual tools to convey crucial messages about their brand. Video is immersive and engaging as it captures more of the senses than written text or audio alone. Video content is also a crucial part of the Today Digital value proposition. […]